After a lot of criticism on his appointment as the Diaspora Digital Director and the question on how he will represent the Diaspora Kenyans from Kenya without any experience of living in the Diaspora,Dennis Itumbi posted his job description online with the following message:
“Lets start the year this way…Many have asked for my Job Description. I reproduce it here for you to evaluate me; so far the team and I score an A for intention and to be sincere with ourselves a C+ for achievement. Our own evaluation is that our passion and zeal has not yet achieved what we must,sometimes, because of our own making and other times because of the system as designed for a long time, however we remain focused; Friends, keep the pressure on us, the truth is Social Media remains our best ally”
“Director Digital Strategy, Innovation & Diaspora Relations: – JOB GROUP ….(Edited Out)
The Director Digital Strategy, Innovation & Diaspora Relations will deputise the Secretary Communications.
Specific duties will include:
i. Develop the Digital Strategy for the Presidency;
ii. Deliver and receive digital Government information and services anytime, anywhere and on any device safely and securely;
iii. Enhance innovation that leverage Government data to improve services rendered by the Presidency;
iv. Provide platforms for members of the public to connect with the Presidency;
v. Modernize content publication model to deliver digital services;
vi. Developing online content for Government, State House’s websites, blogs, mobile apps, short message services (SMS) program, email program;
vii. Ensure there is official social media presence for the Institution of The President and Ministries;
viii. Oversee the weekly social media address by the President and Ministries where applicable;
ix. Prepare set up for the weekly press corps briefing by the Communication Secretary;
x. Advice the Presidency on ways the Government can adjust to new digital world;
xi. Liaising with Diaspora to allow constant interaction and exchange of ideas between the Presidency and the Diaspora;
xii. Outline structures for diaspora engagement with the Presidency;
xiii. Mobilize the diaspora to act as partners in the development of Kenya;
xiv. Design policies and implement programs fundamental to diaspora relations;
xv. Support the Presidency’s media outreach activities to include diaspora;
xvi. Support the establishment of unit/departmental goals and objectives;
xvii. Support in establishing resources and budget for the Communication Office at the EOP;
xviii. Manage responsibilities assigned within the Communications Office;
xix. Support the Senior Advisor in articulating communication strategy direction;
xx. Deputize the Secretary Communication in reviewing and reporting on Office’s progress as required;
xxi. Responsible for performance management tasks for the officers directly reporting to him/her;
xxii. Develop annual work-plans and performance standards for the Communications Office;
xxiii. Develop and participate in presenting Government image in a new fresh way and change the traditions that do not connect with a changing population and Technology.
There you have it. God Bless you and Keep You
Dennis Itumbi
